Cover Brand : Memorable Merch
In the world of branding and marketing, staying top of mind is crucial, especially with lengthy sales cycles. Join Ethan Decker and Steven Bell on this episode of Cover Brand to explore an unexpected yet effective strategy: using high-quality merch to maintain a delightful presence with your prospects. Delve into real-life examples from branding giants like Coca-Cola and insightful tips on how to create merch that people love, not just accept. This episode is your guide to building innovative and lasting connections without irritating your clients. Discover how memorability and charm can transform your business relationships and lead you towards successful engagement.
Main Topics:
Challenges of long sales cycles for small businesses
Lessons from Coca-Cola’s branding strategy
The pitfalls of spammy reminders and how to avoid them
Why quality merch makes a difference
Ethan's creative branding approach with unconventional logos
Leveraging creativity for memorable impressions
Balancing cost and value in promotional items
Elevate your brand's memorability and avoid the digital noise by investing in quality, creative merchandise. Follow the expert insights from Ethan Decker and Steven Bell to transform your marketing strategy and foster client connections that last.
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