Cover Brand : Opening Act

Welcome to the inaugural episode of Cover Brand, where host Ethan Decker unveils the fascinating world of branding, marketing, and advertising. In this podcast, you’ll learn the science of brand growth. Whether you’re part of a business, nonprofit, or any venture, you’ll learn practical, simple, and evidence-based tips and tools for growing your organization.

Episode Description: In this kickoff episode of Cover Brand, Ethan Decker reveals his unique approach to branding and marketing, steering through scientific insights and practical applications. With a solid background in both advertising and ecology (yes, he has a PhD!), Ethan seamlessly blends science and commerce, offering a fresh perspective on brand growth.

Main topics covered:

  • Understanding the core of branding and its importance for any venture

  • Ethan Decker’s unique background and scientific approach

  • Analyzing effective versus ineffective advertising strategies

  • The role of Applied Brand Science in simplifying brand growth

If you found value in this episode, help us spread the knowledge! Share it with one person who might benefit from understanding brand science and send them a thoughtful reminder that you're thinking of them. Your journey toward a successful brand begins here.

Subscribe to Cover Brand for more insights into the world of branding and marketing. Share this episode with a friend who could benefit from these strategies, and roam through appliedbrandscience.com to dive deeper into the principles of brand science. Your success starts here!

Aicila

Founder, CEO | Business Cartography | Map Your Business Eco System - Organizational Strategy & CoFounder in a Box

Podcasts- Business as UNusual & BiCurean- bio.bicurean.com

http://www.bicurean.com
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Cover Brand : Brand Architecture

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Can an ad be both emotional AND rational?